Listen to Washington, DC area radio stations and you might hear some interesting things. Like a Pro Football Hall of Famer saying something like, “We deliver game changing, best of breed technology solutions for all of your Federal agency needs.” Or “We understand Federal agencies need to do more with less. That’s why we offer value-added asynchronous war-fighting capabilities to secure our nation’s borders.”
I don’t know what’s more offensive: the celebrity’s obviously stilted reading of a script he doesn’t understand, or the jargon-laden jumble of tired buzzwords and industry terminology.
With apologies to Sonny Jargonsen–oops, I mean Jurgensen.London, Ink’s DRIVETIME MARKETING: In DC, it’s always Sonny with a chance of tech jargon.