Marketing Strategy & Planning
During the “what” and “why” phases of a company’s marketing and strategy development, London, Ink helps benchmark the client’s market position, market challenges, perceptions, capabilities and current marketing and communications programs. Part of this phase also includes developing a framework and process to help guide the company through future development cycles.
- Market Evaluation and Planning
- Messaging/Brand Evaluation
- Product or Channel Marketing Plans
- Positioning and Messaging Strategy
- Marketing Plan Development
- Social Media/Networking Strategy