Forget SEO and PPC. Forget PR and Content Marketing. Forget Facebook and Pinterest. Forget Email. Put aside every marketing and communications tactic and channel and ignore the latest bells and whistles. Because here’s the question: Does your company have a true foundation for marketing success? A marketing strategy and plan that will help you prioritize all the possible investments you can make based on what and to whom you sell? Stop marketing “by accident.” Find out how to start marketing “on purpose.” Talk to London, Ink.
- What’s a Virtual VP of Marketing? Can an interim executive make a difference in your growth? Read More
- Do You Know Your Customers’ Elevator Rant? Unless you do, your marketing strategy and plan probably won’t resonate. Read More
- Bob London on being a Virtual VP of Marketing Video interview by Shashi Bellamkonda, Social Media Swami of Webs.com.